1. Work virtually. Copywriters, graphic artists and web designers are easily accessible via the internet. We communicate by phone and email, and pass files electronically. That means no overhead expenses for you to cover - no utility bills, computer upgrades, and NO medical plan!

2. Streamline your communication. Work out designated check-points in the project where you can review drafts, ask questions and supply missing information. Avoid sending email “blips” that confuse instead of clarify - this is a huge time sucker!

3. Strategize your file system. Arrange files by client, project, function, type, etc. If you have six files that you plan to publish as blog posts, have one folder named “to publish” and another that says “published.” Move the files from one folder to the other as you complete the task.

4. Supply all information up front. If you’re not sure what you need to provide, cover this in your initial conversation with the artist or copywriter. If you don’t have all of the information, provide as much as you can and then expedite whatever remains outstanding.

5. Work with honest people. To make this determination, start with a small project that can be turned around quickly. If your copywriter or marketing consultant is quick, thorough, and offers you good information, keep them around!

6. Form your power team. Sign your best service providers on for the long haul. Encourage creative collaboration. Why? The more projects we work on for you, the more comfortable and familiar your material as well as the process becomes — and the faster the turnaround.

7. Don’t be shy - negotiate a great price. If you have lots of work coming up, ask your copywriter or web designer to give you a reduced rate. For example, pre-schedule your monthly newsletter for the next six months and get a discount price for the work.

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Email Dina@Wordfeeder.com for a copywriting or website marketing quote today.

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