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Entries from February 2009

Copywriter as a Career Possibility

February 23rd, 2009 No Comments

I received an email from a high school student who’s doing a report on careers. He sent me a set of questions so that he might find out what it’s like to work in the field of ad copywriting. Here are my responses to his questionnaire:

1-What does your job entail?

Copywriters manage the written portion of advertising and marketing campaigns. We team up with graphic designers on creative projects such as branding initiatives, websites, brochures, email newsletters, ebooks, sales letters, magazine ad campaigns and much more. The designers choose and edit the images that will appear in the advertisements or marketing materials and the copywriters come up with clever wordplay to match.

2-What hours do you work?

If you work for a corporation or small business, then you work whatever hours that company dictates - typically, 9 to 5, or 8:30 to 5:30. When you work for yourself, you can set your own hours - but you do this knowing that the more hours you invest, the bigger you can grow your business and the more money you’ll make.

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Show Your Business Some Love This Valentine’s Day

February 13th, 2009 No Comments

Hey! You know what? I’m getting really tired of the Debbie Downers (wah, wah!!) who keep whining about the economy. One of my friends actually announced on her Facebook page that she cries every time she hears another news report on the topic. Wow. That is what I call being paralyzed by fear.

It’s not that I’m oblivious… but when times are “tough” like this, is when opportunities truly abound. First, because things cost less. Second, because the population is vulnerable and a “willing ear” for your persuasion.

Some cool and heartening facts I just learned about:

* Several successful businesses such as Microsoft and Disney began during recessions.

* There are over 16 million home based businesses in the U.S. - that means people out there who might have a need for YOUR products or services!

I feel like a broken record. But you’re still putting food on your table, right? You still go to the mall and buy things, right? The Chicken Little mentality does no good to anyone. Rather, we should be pulling oursleves up by the bootstraps. Think about how you can find creative ways to earn money. Put the word out that you’re consulting now. Launch an online business - it’s cheap and easy!

This Valentine’s Day weekend, why not show your (future) business some love, with some low-cost lessons on how to market your services and products more successfully.

Wordfeeder Copywriting and Marketing is offering Limited Time Only Pricing on the following must-haves for your business or future business on the web:

1. Article Power: How to Attract Paying Clients Online by Writing Web Articles

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2. The Dangerous Truth About How to Write Copy That Sells

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3. Biz-Feeder: The Private Group for Do-It-Yourself Marketers (Get on my list now!)

4. The Copywriter’s Bedside Bible(Learn How to Earn a Living Writing Copy from the Comfort of Home. Coming Soon!)

Check out This Page for your Special Valentine’s Offers from Wordfeeder Copywriting!

And have a Happy Valentine’s Day!

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25 Things About Me from Facebook

February 11th, 2009 1 Comment

David Bohl of SlowDownFast.com has done something cool with his blog. He took the “25 Things About Me” meme from Facebook and turned it into a blog post, then invited people to participate by adding their “25 things” to the comments section.

I posted to his blog, but I thought I would also publish here and invite you to do the same:

25 Things About Dina at Wordfeeder.com:

1. I went nameless for a little longer than most babies. :) At the hospital, they tagged me “Baby Giolitto” until my parents were flipping through a magazine, saw an article on Dina Merrill, and decided that was going to be my name. Not the Merrill, just the Dina.

2. I love what I do - write advertising copy, web content and marketing materials. I’ve known that I wanted to be in advertising since age 9 when I used to edit Hammecher-Schlemmer catalogs “for fun.” My copywriting website is at http://wordfeeder.com in case you wanted to know.

3. I’m a late bloomer. I was always smaller and looked younger than everyone else. I didn’t get my first kiss until I was seventeen!

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